Jammu, September 27: “Travelism 2023”, the trademark annual event of the Department of Tourism and Travel Management at Central University of Jammu, came to a successful close and left a lasting impression on the attendees.
For two days, students, faculty, and staff from all around the institution came together to celebrate the variety and depth of Bharat’s culture in honour of World Tourism Day.
The event’s keynote speaker, Yasha Mudgal, Commissioner Secretary, Cooperative, provided participants with valuable information on the tourist attractions in the Indian province of Jammu and Kashmir. She emphasised the role that cooperatives play in the expansion and improvement of the national economy. She also emphasised the need for new ideas and studies to launch profitable tourist businesses. She also suggested that the institution take students on field trips to other states. In addition, she offered suggestions for popularising locally produced goods as souvenirs. She stressed the need to maintain a worldview while the university’s policies are developed. She also spoke highly of rural tourism and adventure travel.
In the first of two parts, on September 26th, students of MBA (Tourism and Travel Management) were taken on a village immersion education tour to Pancheri, the first homestay village of J&K. There, they were able to learn about and participate in the culture and customs of rural villages. As a prelude to the major event, this in-depth trip provided important insights into the essence of India’s rich culture.
The grand opening ceremony of Travelism 2023 took place on September 27 and was attended by Sunaina Sharma Mehta, Joint Director of the Directorate of Tourism in Jammu. Her moving speech highlighted the value of travel and appreciation for many cultures. Mehta hosted Professor Vinay Kumar, Dean of the School of Business Professor Jaya Bhasin, and Head of the Department of Tourism and Travel Management Dr. Ranjeet Kumar Raman.
Rangoli, collage creation, slogan writing, photography, and Bharat ka Swad were only five of the many activities spread out throughout the day to honour the rich variety of Indian culture. At Bharat ka Swad, visitors may indulge in a gastronomic tour of India, sampling dishes from all throughout the country.
